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ALGOPIX® is gaining popularity in Slovenia as part of product line "MEA NATURE" product line!

ALGOPIX® is gaining popularity in Slovenia as part of product line

This shampoo of Medica is the pilot product of "Mea Nature" project. Algopix contains extracts of green algae and aids seborrhea healing and prophylaxis. It is characterized as a product for sensitive and problem skin, carrying positive energy of nature through effective herbal therapy with active ingredients that soothe, relieve and prevent dermatological problems.

 

In October 2012 were launched a number of marketing activities to promote the product in Slovenia:

► website of "Mea Nature" is created

► events to mark the World Day against psoriasis have been organized

► the Association to combat psoriasis, is being helped by donating samples of the shampoo

► in mid-October an online store for e-trade of "Mea Nature" opened

► TV ad of the shampoo was launched

► "Mea Nature" brand was promoted at the traditional annual festival of professional hairdressers in Slovenia.

The completion of "Mea Nature" product line with the rest of the items is expected to be concluded by the end of 2012.